Asrar Lalla
Moroccan natural beauty, delivered to your door.
- Sector
- E-commerce / Natural Beauty & Cosmetics
- Tech stack
- Next.js, React, Tailwind CSS, Vercel
- Live site
- asrar-lalla.vercel.app(new tab)
In-house concept projects made to explore a sector. They are not client commissions.

Our Solution
We designed a feminine, warm online store — pink and white palette, bold typography and an immersive product hero. The purchase journey combines a classic order form with a dedicated WhatsApp button, plus WhatsApp confirmation to reassure customers. Free shipping above 99 MAD and cash on delivery are highlighted in the top banner.
Visit Live Site(new tab)Our Approach
- 01
Brand Identity & Art Direction
Defined the visual world — powder pink, pure white and deep black — inspired by premium feminine beauty products. Mapped the conversion funnel adapted to Moroccan buying behavior (cash on delivery + WhatsApp).
- 02
Design & Development
Built the store with Next.js and Tailwind. Immersive product page, filterable collection, optimized order form and direct WhatsApp Business integration for fast order confirmation.
Key Features
- Filterable catalog of natural products
- Cash on delivery across Morocco
- Direct WhatsApp ordering
- Free shipping above 99 MAD
- Customer reviews section
- Beauty secrets section (storytelling)
- WhatsApp order confirmation
More work
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