Tannour
Artisan leather craftsmanship, presented digitally.
- Sector
- E-commerce / Artisan Goods
- Tech stack
- Next.js, React, Tailwind CSS, Vercel
- Live site
- tannour.vercel.app(new tab)
In-house concept projects made to explore a sector. They are not client commissions.
The Challenge
Tannour needed an e-commerce platform that would honor the heritage of Marrakech's leather artisans — dating back to the 14th century — while providing a modern, trustworthy shopping experience for international customers.
Our Solution
We crafted an elegant e-commerce store that blends heritage storytelling with modern UX. The design uses warm earth tones and refined typography to reflect the brand's artisan roots, while the shopping flow is smooth and conversion-optimized.
Visit Live Site(new tab)Our Approach
- 01
Brand & Identity
Developed a visual identity rooted in Marrakech's leather heritage — warm earth tones, elegant serif typography, and geometric Moroccan motifs.
- 02
E-commerce Build
Built the product catalog with category filtering, wishlist functionality, and a streamlined cart-to-checkout flow optimized for conversions.
- 03
Content & Launch
Created heritage storytelling content about the craft, optimized product photography, and launched with multi-language support.
Key Features
- Product catalog with categories
- Heritage brand storytelling
- Wishlist functionality
- Mobile-optimized shopping
- Multi-language support
- High-quality product photography
More work
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